5.1 Multiple Revenue Models

The project pursues sustainable business growth through various RWA business models:

5.1.1 NFT Edu Passport System

• Issuance Revenue: Fees generated from issuing the basic Explorer-tier passport serve as the entry point and funding for initial ecosystem development, with revenues reinvested into the CPT ecosystem.

• Upgrade Revenue: CPT tokens are consumed for tier upgrades (to Adventurer or Ambassador), which serve as operational rewards.

• Secondary Trading Royalties: Royalties from secondary market trades of scarce or limited-edition passports accrue to the platform.

This model creates sustainable, recurring revenue flows based on learner progression (tier upgrades), collectible demand (limited-edition NFTs), and bulk purchases by educational institutions (B2B).

5.1.2 Subscription-Based Educational Content

• Individual Subscription Plans: Access to premium content and personalized learning roadmaps is offered through subscription services, with discounts for Edu Passport NFT holders.

• Family Packages: Discounted plans for group subscriptions to encourage family-based learning.

• B2B Subscriptions: Volume-based subscription models for schools, academies, and educational enterprises, with tailored management tools and discounts.

Subscription revenues are predictable and help secure a stable user base, with a portion of revenues rewarded to RWA token holders in the educational content sector.

5.1.3 Educational Content Marketplace

• Transaction Fees: Appropriate platform fees are charged on marketplace transactions for educational content, with a share allocated for ecosystem maintenance and rewards to RWA token holders.

• Revenue Sharing: A revenue split between creators and the platform, favoring high-quality “premium content.”

• Secondary Royalties: Automated distribution of royalties for content resales via smart contracts.

• IP Licensing Fees: Licensing fees for content created using the ChiChiPingPing IP, with possible discounts for high educational value projects.

This model underpins the creation of a “decentralized educational content ecosystem” spanning multiple languages, age groups, and topics.

5.1.4 B2B Integration and Partnerships

• B2B Licensing: Educational institutions integrating ChiChiPingPing content and blockchain-based certification into their LMS incur API usage fees or annual contract fees, with rewards to RWA token holders in the B2B solutions sector.

• White-Label Solutions: Institutions can operate the ChiChiPingPing system under their own branding, with licensing fees and usage-based charges.

• Custom Curriculum: Tailor-made curriculum development services combine one-time development fees with per-student licensing fees.

• Data Analytics Services: Institutions can opt for paid data analytics services offering insights into learner behavior and achievement.

B2B partnerships offer large-scale user acquisition and stable revenue, with cross-revenue benefits shared with RWA token holders.

5.1.5 IP-Linked Physical Products (Teaching Aids, Publications, Merchandise)

• Educational Tools: Physical teaching aids featuring ChiChiPingPing characters integrated with digital content via QR codes or NFC tags generate revenue, which rewards the respective RWA token holders.

• Publications: Books and workbooks include access codes for additional digital content.

• Character Merchandise: Revenue from direct sales or licensing of character merchandise (toys, stationery, apparel), often paired with digital NFT twins.

These physical product channels provide stable revenue streams while driving users to the digital ecosystem through the RWA token model.